Massive multiplex opens in Riga amid fears for other cinemas

  • 2003-11-06
  • By Elizabeth Celms
RIGA - More than two months behind date and amid much media fanfare, Riga finally saw the opening of the giant Coca-Cola Plaza cinema last week. A giant flashing Coca-Cola sign now reflects a red hue of light every two seconds against the rooster that crowns the landmark steeple of St. Peter's Church. This cultural juxtaposition of Coca-Cola Plaza and Riga's historic Old Town is perhaps one of the most dramatic symbols yet of the Westernization of the Latvian capital.With 14 screens and 3,000 seats, the Finish company Finnkino's newest theater outdoes its three other chains in Helsinki, T...
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