Reet Aus: saving the environment with upcycled fashion

  • 2017-01-25
  • Linas Jegelevicius
The Estonian trailblazer of trash-to-trend fashion garments, Reet Aus has been experimenting with recycling in fashion and costume design since 2005. The website of AusDesign Llc, the international sustainable design company she runs, is nothing like a conventional e-clothes shop. Or how often do you see clothing labels containing percentage-precise information on water and energy savings? The items you are offering are quite extraordinary in terms of the names and label descriptions. For example, the label on the Up-shirts says “No new fabric is produced to make th...
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