A Latvian fashion trendsetter set eyes on global expansion

  • 2019-06-27
  • Michael Mustillo
The iconic fashion shows of the Latvian brand NOLO are usually the highlight of the Riga Fashion Week (RFW) held each spring in Riga. The brand is known for its ironic, humoristic and provocative statements it makes through its designs. The Baltic Times caught up with the company’s founder, CEO and creative director, Viktorija Joniene, on the floor of the companies large 1,200 m2 production facility in the Brasa area of Riga, an area which during the Soviet occupation of Latvia, Soviet tanks were produced. Brasa has since been transformed into an area where many companies are currentl...
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