Start-up challenges in a closed retail market

  • 2012-01-25
  • By Emi Pastor
RIGA - The pharmaceutical industry is marked by its position at the forefront scientific advances and technologies, as companies continue to make substantial investments into research and development. What is concocted in the labs finds its way to end-users through the local pharmacy.In Latvia there are around 780 ‘general pharmacies,’ or ‘Aptiekas,’ in Latvian, offering the medicines, pills, compounds - the last ‘deal’ - of this complicated industry machinery. This industry generates strong revenues and profits every year, at every step of the way,...
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