Baltics climb in outsourcing index

  • 2011-03-03
  • TBT Staff

The Baltics are known for housing call centers that provide customer service for companies based in other European countries.

TALLINN - The Baltic States have seen a significant improvement in A.T. Kearney's Global Services Location Index (ATGSL), which ranks the best countries in the world for outsourcing.

The company said that the crisis had helped the three countries improve their rankings.

"While many European countries were badly hurt by the financial crisis, Estonia (11), Latvia (13) and Lithuania (14) saw their ratings climb as a result," AT Kearney said in a press release.

"While hit as severely as many Eurozone countries, they engaged in a process of “internal devaluation,” cutting wages and expenditures, and as a result were able to offer highly competitive cost structures. The UK as well was able to benefit from a sharp drop in wages, and climbed to 16th in the ratings from 31st in 2009".

The top three countries for the 8th year in a row were India, China and Malaysia.

Other countries that saw a significant increase in their ranking since the onset of the crisis include the United Kingdom, Mexico, and the United Arab Emirates.