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CASINOS - Gaming operators face tough ad laws

  • 2007-12-12
  • By Kimberly Kweder
VILNIUS - Casinos are a different breed of business than most. Instead of selling something concrete, casino operators are charging for entertainment, and are in many ways selling a fantasy that, in large doses anyway, is rarely fulfilled. In the Baltics, that fantasy is harder to sell as laws in all three countries severely limit any real advertising for the casinos outside the casino premises.The laws are set up to protect the consumer, as Sanita Biksiniece, head of public relations at Lithuania's Consumer Information Department, points out."We always have to admit that gambling i...
 
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