Sampo to rebrand as Danske Bank

  • 2007-10-31
  • By Mike Collier

NAME CHANGE: Sampo will keep its Nordic flavor when it re-brands as Danske

COPENHAGEN -- Sampo Bank, a familiar name in Baltic city centers, is to change its name to Danske Bank from mid-2008.

Denmark's Danske Bank acquired Sampo Bank in February for 30 bn Danish krone in cash (4 bn euros).

Subsidiary leasing, pensions and fund management companies will also adopt the Danske name.

With the acquisition in place, Danske Bank is dividing management responsibilities at Sampo Bank between two teams: one for Finland and one for the Baltic region.

Sampo has branch offices in Estonia, Latvia, Lithuania and Russia.