Estonian Foreign Ministry to hold seminar on doing business with African states

TALLINN - A seminar titled "Doing business with Africa" will be held at the Estonian Ministry of Foreign Affairs on Wednesday, the aim of which is to share tips and experience regarding how to launch or strengthen business relations with African states, how to pick a business strategy and what types of challenges to expect as entrepreneurs.

Director of the business diplomacy division of the Ministry of Foreign Affairs Marki Tihhonova-Kreek said that alongside Africa's population, its economy is also growing, thus one would do well not to underestimate the country.

"It is a promising market with a lot of potential, and it will remain the continent with the fastest economic growth in the future, too," Tihhonova-Kreek said. "Spare labor provides Estonian entrepreneurs with economic opportunities that have not been used in Africa so far. For instance, Estonian entrepreneurs can introduce the innovation and e-solutions that have already proven successful in their home country," she said.

Speakers at the seminar include Priit Kongo, manager of Net Group, who will introduce the Estonian private sector's experience in cooperating with various African states, and Patrick Sevaistre, member of the French Council of Investors in Africa, who will speak of the experiences of French entrepreneurs.