The influential portal “Trend Hunter” has taken notice of the latest innovation from the Latvian brand “Dzintars” in the oral care sector - a toothpaste with quince and apple flavor. This unusual combination has garnered attention as a product that stands out from the ordinary and offers a new approach to daily oral care: https://www.trendhunter.com/trends/quince-and-apple-toothpaste.
This unique toothpaste combines the crisp freshness of apple with the citrusy yet mild taste of quince, creating an unusual and pleasant oral care experience. Furthermore, it contains fluoride, which effectively fights plaque, whitens teeth, and strengthens enamel.
Anastasija Udalova, co-owner and CEO of “H.A.Brieger”, shares:
“At H.A. Brieger, as the largest cosmetics manufacturer in the Baltics, we are constantly looking for ways to innovate and expand our product range. With the new quince and apple toothpaste from the ‘Asari’ line, we aim not only to strengthen our position in the oral care segment by offering an extraordinary daily ritual for dental health but also to create healthy competition for imported toothpastes. With this new product, ‘Dzintars’ demonstrates that mass-market products can indeed be exciting”.
The “Asari” line from “Dzintars” has previously offered unusual toothpaste flavors such as orange and mint, rhubarb, blackcurrant, and anise and mint. However, the quince and apple combination stands out for its originality and has become a true sensation, designed for those seeking something new.
This product, available only in limited quantities, has attracted interest in both local and international markets. The publication by “Trend Hunter” further confirms that with such unconventional solutions, brands can stand out in the crowded product marketplace.
About Trend Hunter
TrendHunter is the world’s largest and most popular innovation and trend platform, with over 20 million monthly views. It combines artificial intelligence, big data, and researchers’ work to identify consumer habits and growth opportunities while offering the latest trend analyses.
About H.A. Brieger
The origins of the “Dzintars” cosmetics brand date back to 1849, when Heinrich Adolf Brieger founded a soap and perfumery factory in Riga. Over three generations, it became one of Latvia’s largest cosmetics manufacturers. The company’s new owners acquired the factory with the aim of returning to Brieger’s approach—developing products slowly, thoughtfully, and meticulously for today’s dynamic world. As a result, the company and factory name was restored to its historical identity, “H.A. Brieger,” while the cosmetics products retained the “Dzintars” brand. The main shareholder of H.A. Brieger is the Estonian industrial manufacturing company “Skinest Group,” which operates in 10 countries and employs over 1,400 people. “Skinest Group” owns 67% of H.A. Brieger, while 33% is owned by the company’s CEO, Anastasija Udalova. H.A. Brieger is certified under ISO 9001 quality management and GMP (ISO 22716) good manufacturing practices. For more information about the company and its brands, visit www.dzintars.lv.
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