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No dip whatsoever - ice cream sales up despite downturn

Jul 28, 2010
By Linas Jegelevicius

CUSTOMER DRIVEN: Darius Vaitkaitis says that his company’s success is due to high quality inputs and attractive pricing.
KLAIPEDA - Ice cream sales off to a sluggish summer start have seen an unprecedented jump in the lingering heat – up by 40-60 percent in the recent weeks. With customer lines elsewhere dwindling, the queues at ice cream parlors and ice cream stands have been wriggling nowadays – all flavors and scoop sizes go and are gone. Official tallies in the ice cream business are hard to come by, but, obviously, the ice cream market appears to be hot. “Looks like people are turning ...

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