Down but not out

  • 2008-05-14
  • By Adam Mullett
VILNIUS - Exhibitions are a great way to get exposure in the market place. Businesses have a stage on which to show off their goods or services to 'qualified prospects' that is, people who are there for a reason, not just randomly. Business owners the world over use exhibitions to improve business by increasing awareness. But something else is happening here in Lithuania. Exhibitions are not for the big boys, but for the little fish wanting to break into the market.Bigger companies are no longer participating in exhibitions and visitor numbers are dropping according to statistics. In fa...
 
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